How to price your freelance services
Hourly, daily or per project? A simple method to set prices you can defend.
Pricing is the decision freelancers put off the longest, and the one that shapes everything else.
Start from the year, not the hour
Decide what you need to earn in a year, count the weeks you will really bill, and you have a floor.
Sell packages, not time
Clients buy outcomes. A clear package with a clear price is easier to say yes to than an hourly estimate.
Raise prices with every new client
Small, regular increases are invisible to the market and add up quickly.